Show your customers that you care about the environment while obtaining valuable consumer data

Benefits

Below a few examples of the value Stipra brings to the table

Frequently Asked Questions

Stipra is a new and revolutionary method of incentivizing the proper recycling of your products while obtaining valuable consumer data. You will show your customers that you care that your product does not end up for example in the ocean and you will obtain realtime disposal data you can compare with your sales data.

A POD - Point of Disposal, is a device developed by TeknTrash which provides Consumption data. Until now, manufacturers have only had Sales data, and mostly through POS - Point of Sales, and inferred consumption data from it. In a data centric world, that is just unacceptable.
Stipra.Com is our first POD: it is a portal where people register and download APP with which they take pictures of their household products when disposed in exchange for points. These pictures are indexed and shown here in a map like the one shown here

Stipra has 2 parts: stipra.com and corp.stipra.com. Stipra.com allows regular people to take pictures of their products and thus obtain rewards, and corp.stipra.com shows that consumption data so you can compare it with your sales data

Stipra collects data from garbage in order to provide consumer good companies with meaningful consumer patterns

Through 3 methods:
1 - Recycling Plants - We install cameras on top of the conveyor belts taking photos of the trash as it arrives from the numerous collection points
2 - Stipra Portal - People use their computers or our app to take pictures of their products as they are throwing them in the trash to obtain points
3 - Smart bins - Locate at various places such as supermarkets, shopping centers, etc instead of the ugly regular trash cans. People throw their trash in them to also obtain points

Until now, the only way to know consumption was to infer it from sales: this is wrong and generates sales errors. Suppose we locate 1000 bottles of a shampoo being disposed at some town where you do not have any supermarket selling it because you thought it was not your target. Where did people buy it from then? Probably online or at some nearby town, with an extra effort which reduces sales and your profits.

How it Works

By comparing disposal data with sales data your company will know your customers much better. Our simple 4 step process makes it easy

1 - Create products and assign points to it

2 - Create tracking campaigns

Create campaigns based on the geographical area you want us to locate your products, types of inputs, time, etc and include the products you want tracked

3 - Monitor your campaign

Monitor in real time your products as they are located in the 3 kinds of disposal areas we track, create reports, import and export your sales data, etc

4 - Create Visualizations

Create compelling visualizations on the generated data, with variables such as amount of products located versus sales per area, time of sale versus time of use, etc

Current Campaigns

These are some of the campaigns we have running right now at Stipra.com.
Companies create geofenced campaigns of their products and assign points to be granted everytime someone disposes of those products at that area.

Offer			Points per picture	Active area
	Soreen banana lunchbox loaf	With 73% less fat and 55% less sugar than the average cake bar, our Banana flavour lunchbox loaves are the perfect healthy yet tasty alternative for your kids lunchbox! And you get 50 points if you dispose it properly	50
	ASDA Olive Oil	1 Litre Suitable for Vegetarians Ingredients Refined Olive Oil, Extra Virgin Olive Oil We suggest this product provides 66 servings And you get 100 points! :)	100
	Coca-Cola - Coke Cans 330ml	The same delicious, uplifting, and refreshing taste of Coca-Cola we all know While theres no one quite like you, theres a Coca-Cola for your uniqueness and style Whether it be a Party Coca-Cola bottle, or a mini, or an ice-cold Diet Coke, or a Coca-Cola Zero sugar in a can, theres a refreshing way to enjoy your own! Try one today and get 100 points if you dispose properly of it, courtesy of Stipra.com! Ingredients Carbonated Water, Colour (Caramel E150d), Sweeteners (Aspartame, Acesulfame K), Flavourings (including Caffeine), Phosphoric Acid, Citric Acid, Contains a source of Phenylalanine	100
	Asda White Wine Vinegar	Asda White Wine Vinegar Suitable for Vegetarians.	100
	Princes Gate	Princes Gate bottled water	100
	Tyre from the Great Pacific garbage patch	The worlds largest garbage dump is the Great Pacific garbage patch. 28% of it is made of car tyres. In this exclusive offer, TeknTrash will grant through Stipra 10.000 points for anyone to remove one tyre from this	10000
	Pure Life Purified Water	Whichever family you’re with, we’re here for you, with Pure Life Purified Water. Whether you’re looking for refreshing hydration options for your kids, team, or best friends, our quality bottled water is perfectly sized to fit your family.	1000
	Emmylou Harris - Red Dirt Girl	Limited translucent red colored vinyl LP pressing.	100
	Amos Lee - My New Moon	Vinyl LP pressing. The ten new songs on My New Moon were all written by Amos Lee, and are the product of a period of intense connection and loss, marking his most personal collection to date.	100
	Emmylou Harris - White Shoes - Vinyl	White Shoes (Vinyl)	100